Your prototypes were well-received in market research testing, you got funded and hired your team, and your first full production is arriving next week. How are you going to sell your product? If I ever hear the words, “It will sell itself; we don’t need marketing” from an inventor /…

“Our due diligence process is a little different from most funds,” might be the way the conversation starts. Allow the hair on the back of your neck to stand-up, as it’s the correct autonomic response.

The investor may go on to inform you that they need to pay to develop…

Carl Icahn. Daniel Loeb. Bill Ackerman. Your best friend’s super rich uncle?? Can that be a thing?!

Yes. And you too might unwittingly become the proud new owner of an activist angel investor who wants to micromanage your start-up company, or impose their will on management for no other reason…

You did it! You received your first term sheet from a venture capital firm. Your great idea, product or service is about ready to get funded. Congratulations! Now what!?

Most company founders have not stopped working on their vision for long enough to think through the most critical factors that…

Magic Sam. Period. End of Story.

Oh, you don’t know who he is? I’m not shocked. He’s not named Muddy, or Jimi, or Jimmy, or B.B., or Keith. But none of that matters. His name is Magic and prepare to have your ears blown off.

His real name is Samuel…

Pass the Jam, Please.

Dave Matthews Band spreads some holiday cheer in the City of Brotherly Love: December 2018

I have been a guitar player since the earliest times of my life that I can remember. I began to really learn how to play properly at a young age, and…

Will Brown

Entrepreneur, Marketing, and Business Strategy Professional. Adjunct Professor of Business and Entrepreneurship.

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